Everybody Wants in on the Latest Addition to Billionaires' Row
May 5, 2015 — When developer Vornado Realty Trust is finished, 220 Central Park South will have 118 units, split between a 69-story limestone tower and an adjacent 14-story villa. But already it looks like everyone wants a piece of the action in the latest addition to Billionaires' Row. The Real Deal reports that after just six weeks, one third of the condos in the building have sold. "Without a full marketing center, the REIT has commitments for over $1.1 billion from buyers," Vornado's CEO Steve Roth reportedly said during a first-quarter earnings call. Roth also called the accomplishments "extraordinary and unprecedented." Marketing guru Louise Sunshine is advising Vornado on the project and Corcoran Sunshine Marketing Group is handling sales, according to The Real Deal.
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